Smart Small Business Marketing, by Sales Renewal
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Smart Small Business Marketing, by Sales Renewal
Sales Renewal’s small business marketing solutions grow your leads and sales through better, more cost-effective marketing and sales-enabling technology. They both begin by developing a comprehensive, integrated marketing plan specific to your business and then provide and manage all the diverse people, expertise and tools needed to implement your plan and grow your revenue. Visit us at http://www.salesrenewal.com/?sra=190608.
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Bing Shopping ads updates include multiple images, product status reporting & more

Bing Shopping ads updates include multiple images, product status reporting & more | Smart Small Business Marketing, by Sales Renewal | Scoop.it
Multiple images will start appearing in Bing Product Ads by the end of April for advertisers that have added the image URLs to their feeds.
Sales Renewal's insight:

With multiple platforms continuously working to improve the online shopping experience, one constant is change. Another is the need for excellent images. Who''s managing your content? 

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20 Highly Effective Ways to Promote a Product

20 Highly Effective Ways to Promote a Product | Smart Small Business Marketing, by Sales Renewal | Scoop.it
You’ve found a product and created your online store. Now, what? Once you’re up and running, it’s time to start driving traffic to your store and closing sales. Whether you’re trying to make your first sale or you’ve been open for business for a while, it’s always good to find more ways to promote your products.
Sales Renewal's insight:

Of the many topics covered here, most have one thing in common: You need good images to promote your products and services! Read it and then, check our blog for recent posts  on how to get better images of your products and your people at work.

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Google's New Mobile-First Indexing May Have eCommerce Implications

Google's New Mobile-First Indexing May Have eCommerce Implications | Smart Small Business Marketing, by Sales Renewal | Scoop.it
Google's New Mobile-First search ranking system may impact eCommerce sites with older templates or using mobile-only pages.
Sales Renewal's insight:

Having mobile specific pages is definitely not good enough anymore, and now, having a responsive design may not be enough, either.

 

As the article says, "The overall trend is clear. Google wants fast-moving, mobile friendly, and mobile content-rich pages. Follow these practices, and page rankings will improve."

 

It's hard to keep up with search ranking changes, but they are exactly what drives an improved web experience for everyone online. There's no end to the continuous improvement trend, either. Accelerated Mobile Pages (AMP) will be the next necessary step to keep your website at the top of the rankings. 

 

Does your website need some work? Want to get ahead of the AMP curve? Contact us to discuss what to implement, how, and when. 

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